T-Mobile International and ASUS agree on strategic cooperation



In the future, two innovation drivers will deliver even greater convenience in the world of mobile Internet. T-Mobile International and ASUS, a world-leading provider of computers, communications and consumer electronics (3C), have agreed on a strategic partnership. Under the terms of the collaboration, the partners plan to bring to market highly attractive all-in-one packages comprising ASUS notebooks, high-speed mobile technology and attractively priced rate options. All offers are designed to provide an outstanding customer experience.

User-friendly, high-speed, wireless – ASUS EeePC and T-Mobile HotSpot
T-Mobile and ASUS set new standards with the very first package that marked rollout in the German market at the end of March 2008. With the innovative EeePC 4G pioneering the first of a new generation of mobile Internet devices and 300 free WLAN hours at T-Mobile HotSpots included, users will enjoy mobile Internet at top speeds for as little as EUR 299. There are more than 8,000 HotSpot locations in Germany alone – in hotels, restaurants, airports, stations and high-speed ICE trains.

In the course of the next few weeks, T-Mobile and ASUS will be offering further EeePC packages for mobile Internet. They will contain HSDPA/UMTS-enabled USB flash drives as well as options for pre- and postpaid customers. In Austria, the basic intuitive data device, which requires no PC skills, will also be available with HSDPA/UMTS from T-Mobile in the near future. Weighing in at just 920 grams and dimensioned like an A5 notebook with a 7-inch display, the EeePC is the perfect fit for excellent, mobile Internet access.

“Anyone who opts to buy an ASUS EeePC wants first and foremost a compact, easy-to-use device for fast, easy, mobile Internet access,” explains Eric Chen, General Manager Europe and CEO of ASUS Deutschland. “The T-Mobile HotSpot bundle enables EeePC users to surf the Internet for one hour almost every day of the year at HotSpots from T-Mobile throughout Germany - wireless at any T-Mobile HotSpot in Germany. We anticipate that this cooperation will help us to address a new target group for the EeePC.”

Michael Wilkens, Executive Vice President Sales Channel Development T-Mobile International, adds: “For mobile internet, an attractive mobile device like EeePC together with mobile broadband connectivity from T-Mobile networks is perfect for surfing the Net, chatting and sending e-mails. We also expect it to attract business customers who are looking for a second device. We are glad to see ASUS and T-Mobile setting new standards with this customer-oriented package.”